
Today and tomorrow I am in San Francisco attending the National SEC Financial Reporting Conference. It is about as exciting as it sounds. Today at lunch I sat next to a man who was completely fascinated by the fact that I was from Las Vegas. He asked about the downturn in the economy, and I told him yes, times were tough for the casinos on the Strip. He responded, "Well, and this Tiger Wood's situation can't help either."
"Why would the Tiger Wood's situation have anything to do with Las Vegas?"
"Well, now that he got caught, married men won't feel as comfortable coming to Las Vegas. That has to hurt the bottom line."
"It only takes one bad apple to ruin the whole bunch, doesn't it?"
I see a whole new marketing campaign here.